Job Description

ASSOCIATE CREATIVE DIRECTOR (CW)

The Brooklyn Brothers New York is looking for an Associate Creative Director.

You’ll be part of a team with a simple job description: Come up with ideas that get everyone you know talking. Shareworthy ideas. Trend-creating ideas. Ideas that you might have no idea how to pull off but get us all excited to try.

Here, you’ll create everything from 360 brand platforms to experiential pop-ups, to short films with mega-celebrities, to a TikTok shot in our storage closet. Maybe even a TV commercial, for old times’ sake. This isn’t a role for someone who only wants to do one kind of work, because that’s not how we work.

We work with some of the industry’s most iconic brands. Much of this role will be focused on a marquee client with a hand in some of the world’s biggest fandoms – and who is obsessed with award-winning, culture-defining ideas.

ABOUT THE BROOKLYN BROTHERS

We are a small creative agency built to fuel fandom for brands. We’ve made a musical for LEGO, opened an unplugged arcade for Verizon, created a book club for Nutella, got a Hard Mtn Dew fan to marry a can in Las Vegas, hijacked March Madness… and even once invented Ted Lasso.

We’re a tight-knit team who loves not just thinking of ideas, but making them, sometimes in-house. Every member of our creative team gets hands-on. We’ve all been behind the camera or in front of it.

As an agency-within-an-agency at Golin NY (one of the world’s most innovative PR firms), we often collaborate to create ideas that blur the lines between advertising, entertainment, PR and organic content. Social media’s our favorite space, but we’ll go wherever culture goes.

YOUR RESPONSIBILITIES

Make it up. Then make it happen.

Job #1 is to bring the freshest, most inspired, most unexpected thinking that solves a client’s problem. Job #2 is to lead the way for that idea to go from a spark inside a braincell, to a something real out in the world.

• Collaborate with your teammates to ensure your work is always relevant, strategically sound and headline worthy
• Communicate your ideas to the clients with clarity, strategic insight and presentation drama that make it impossible to say no
• Be a master of every form of storytelling, from scripts to manifestos to caption copy
• Hunt for and share out what’s breaking in culture BEFORE it breaks in culture
• Work in different capacities depending on the project - solo, in partnership, as creative lead, as creative support, or part of a production team
• Gain an instinctive understanding of our clients’ look, feel, voice and tone
• Manage your own timelines to ensure all work is created in a timely manner
• Think proactively, non-stop, because you know not every opportunity lives within the brief
• Make us laugh, gasp, screenshot, watch on repeat, and ask “how’d you think of that??”

QUALIFICATIONS

• 5-8 years’ experience on a creative team, whether at an agency, content studio, or in-house for a brand
• 110% social fluency. You know every trend, go down TikTok rabbit holes for hours, have reached the far corners of YouTube, and explore without fear the depths of Reddit
• Did we mention social fluency? We’re not looking for a creative who has a couple “social extensions” in their portfolio. Your best ideas will live & breathe there
• Brilliant writing from headlines to manifestos to dialogue – with a mastery of how words and visuals work hand-in-hand to tell a story
• Experience leading & owning a brand campaign from start to finish
• Experience leading video productions with budgets from shoestring to six-figure
• Experience winning new business pitches
• You’re a genuinely nice person who brings positive energy every single day to your work and to the agency

Salary Range: $94,000-165,000

The Brooklyn Brothers has included the base salary or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: actual ranges for current or former employees in the role; market considerations; budgetary considerations; as well as a candidate’s background, relevant experience, and qualifications.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.

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