Job Description

Digital Marketing Associate Job Description

Company: Method Recruiting, a 3x Inc. 5000 company

Seniority level: Entry level

Employment type: Full-time

Job function: Marketing and Sales

Overview

We are hiring a driven, hands?on Digital Marketing Associate with 2+ years of experience in digital marketing, ideally within B2B industrial and/or oil & gas sectors. The role will work closely with the CEO, sales team, and our outsourced marketing partners to generate demand, build brand visibility, and support revenue growth.

Key Responsibilities

• Plan, execute, and optimize digital campaigns across email, LinkedIn, and other relevant channels to support lead generation and sales pipeline growth.
• Own day?to?day operations in HubSpot (or similar CRM) to build and manage email campaigns, workflows, and nurture sequences; maintain data quality, segmentation, and reporting dashboards.
• Use LinkedIn & LinkedIn Sales Navigator to support prospecting efforts for the sales team, build target lists, engage with key accounts, and amplify company content.
• Create, schedule, and manage content for the companys LinkedIn and other relevant social channels, tailored to B2B industrial and O&G audiences.
• Assist with writing and editing marketing content such as case studies, project spotlights, technical marketing pieces, website copy, blogs, landing pages, and email copy.
• Support planning and execution of trade shows, conferences, and exhibitions (e.g., booth preparation, collateral, swag, lead capture, and follow?up).
• Maintain and update marketing databases, spreadsheets, and asset libraries; conduct market research on competitors, key accounts, and industry trends.
• Help prepare sales presentations, promotional materials, and campaign reports.

Must Haves

• 2+ years of hands?on digital marketing experience (not just theory or internships).
• Proven track record in B2B marketing, ideally in industrial, energy, or oil & gas.
• Strong HubSpot user campaigns, workflows, lists, reporting.
• Confident using LinkedIn & LinkedIn Sales Navigator to build target lists, support prospecting, and run outreach.
• Experience supporting trade shows/exhibitions pre?show campaigns, on?the?day coordination, and post?show follow?up.
• Solid copywriting skills can write clear, professional content for LinkedIn posts, email campaigns, and basic sales collateral.
• Comfortable working in a fast?paced, entrepreneurial, founder?led environment with changing priorities.
• Highly organized, detail?oriented, and able to manage multiple campaigns, deadlines, and stakeholders at once.
• Strong communication skills and a commercial mindset understands that marketing exists to support sales and revenue.

Requirements

• 2+ years of experience in digital marketing, ideally in B2B industrial, energy, or oil & gas environments.
• Proven experience using HubSpot (or equivalent) for campaigns, automation, and reporting.
• Strong working knowledge of LinkedIn and preferably LinkedIn Sales Navigator to support outreach and ABM?style activities.
• Hands?on experience with digital marketing channels: email, social media (especially LinkedIn), and basic PPC/SEO awareness.
• Comfortable working with CRM and marketing tools (HubSpot, Google Analytics, LinkedIn Campaign Manager, etc.).
• Strong writing skills and the ability to translate technical/industrial topics into clear, engaging content.
• Highly organized, able to multi?task and work to strict deadlines.
• Bachelors degree in Marketing, Communications, Journalism, Business, or a related field (or equivalent experience).

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