Job Description

Job Description

Southwest Michigan First is seeking a creative and strategic Graphic Design and Marketing Associate to support Consultant Connect and organizational marketing efforts. This role is ideal for a detail-oriented designer who thrives in a fast-paced environment and enjoys creating engaging content across digital, print, and live-event platforms.

Role Breakdown

• Consultant Connect – Graphic Design & Marketing: 80%
• Southwest Michigan First – Graphic Design & Marketing: 20%

Key Responsibilities

Consultant Connect

• Collaborate with senior leaders to develop and refine messaging.
• Design original digital and web-based content with strong visual storytelling.
• Develop visual brand elements, website content, and social media strategy.
• Create event-specific collateral such as invitations, programs, signage, wayfinding, presentations
• Lead regional social media execution, including content and multimedia creation.
• Assist with writing, editing, email marketing, and content calendars.
• Coordinate printing, media distribution, vendors, and design tools.
• Support and attend conferences, special events, and partner initiatives, some of which may require travel.

Southwest Michigan First

• Design internal and external marketing and promotional materials.
• Promote organizational milestones, projects, community activities, and staff updates.
• Ensure all materials reflect a consistent, positive brand image.
• Assist various teams with special projects, events, and other needs as they arise.

Minimum Qualifications

• Bachelor’s degree in marketing, graphic design, communications, or related field.
• 2–4 years of relevant experience.
• Advanced knowledge of the Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign.
• Strong project management, communication, and attention to detail.
• Proficiency in Microsoft Office; familiarity with WordPress.
• Experience with MailChimp, HubSpot, Monday.com or similar platforms preferred.
• Self-motivated, deadline-driven, and comfortable working with diverse stakeholders.

WHY SOUTHWEST MICHIGAN FIRST?

• Competitive Insurance Benefits Package: Our comprehensive insurance package ensures you and your family are covered with health and dental plans that meet your needs.
• Employer-Paid Life Insurance: We prioritize your well-being by providing life insurance coverage at no cost to you, offering peace of mind for you and your loved ones.
• Employer-Paid HSA (Health Savings Account): Take advantage of our HSA to save on medical expenses with pre-tax dollars, enhancing your financial wellness.
• Employer Contribution Retirement Plan (100% Vested Immediately): Plan for your future with confidence. Our retirement plan includes employer contributions that are fully vested from day one, ensuring your long-term financial security.
• Wellness Reimbursement: We support your commitment to well-being with a reimbursement program for wellness-related expenses, promoting a healthy work-life balance.
• 16 Paid Holidays: Enjoy a generous holiday schedule, allowing you to celebrate and recharge throughout the year.
• Half Day Fridays (Memorial Day to Labor Day): Embrace work-life balance with half-day Fridays during the summer months, giving you extra time to relax and enjoy personal pursuits.
• Stocked Kitchen: Fuel your day with our stocked kitchen, providing snacks and beverages to keep you refreshed and productive.

Interested? Apply now! All applications require:

• Cover Letter
• Resume

About Southwest Michigan First

Southwest Michigan First is an organization of privately funded economic development advisors who act as the catalyst for economic success in Southwest Michigan. Founded in 1999 on the principle that the greatest force for change is a job, the organization works across all industries throughout the seven counties making up the Southwest Michigan region.

Southwest Michigan First provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, sex, national origin, age, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state or local laws. In addition to federal law requirements, Southwest Michigan First complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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