Job Description

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This range is provided by IDR, Inc.. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$18.00/hr - $24.00/hr

IDR is seeking a Marketing Coordinator to join one of our top clients in a remote capacity . This role is perfect for a strategic thinker who thrives in a collaborative environment and is passionate about leveraging data to drive impactful marketing strategies. If you are looking for an opportunity to join a growing organization and work within an ever-growing team-oriented culture, please apply today!

Position Overview / Responsibilities for the Marketing Coordinator:

• Develop and activate audience segmentation strategies to effectively reach key targets for our client's brand partners.
• Monitor and analyze audience performance to prevent fatigue and enhance future targeting efforts.
• Investigate customer journeys to identify pain points and opportunities, supporting the development of future campaigns.
• Collaborate with internal teams and external partners to align on audience targeting strategies and ensure seamless delivery.
• Utilize A/B testing and analytics to refine audience strategies and maximize engagement and sales.

Required Skills for Marketing Coordinator:

• Minimum of 2 years of experience in digital advertising with a strong grasp of the digital media landscape.
• Proficiency in building custom audiences using first-party data and leveraging AdTech or MarTech tools.
• Experience with tools such as LiveRamp, SAS CRM Management, or Adobe CDP.
• Strong analytical skills with the ability to translate business objectives into actionable audience segmentation.
• Excellent interpersonal and communication skills, both written and verbal.

What's in it for you?

• Competitive compensation package
• Full Benefits; Medical, Vision, Dental, and more!
• Opportunity to get in with an industry leading organization
• Close-knit and team-oriented culture

Why IDR?

• 25+ Years of Proven Industry Experience in 4 major markets
• Employee Stock Ownership Program
• Medical, Dental, Vision, and Life Insurance
• ClearlyRated's Best of Staffing Client and Talent Award winner 12 years in a row

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