Marketing for Nonprofit Job at OUTSIDE THE WALLS INC, Sacramento, CA

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  • OUTSIDE THE WALLS INC
  • Sacramento, CA

Job Description

We are a Faith Basde Nonprofit organization, we are looking for a Marketing volunteer for our program. Duties to include:

Delivering the Content to the Community

Editorial Director, Production Manager or Managing Editor- Manages the editorial calendar or what goes out when and to whom. Responsible for ensuring good mix of original and repurposed content, and taking a multi-channel, integrated approach to sharing content with the community.

Channel Managers - Knowing and implementing best practices for writing, designing, and delivering the content given the communications channel. Also understanding "under the hood" enough to troubleshoot as needed and to track performance indicators/metrics for their channel. Sometimes you’ll see the "content creation" aspects split from the more "technical" aspects, while other times they are combined.

See specific additions below . . .

Website/Blog Manager: Would have expertise in the content management system (CMS) of the website/blog. Could include some web development/programming expertise.

Email Marketing Manager: Includes improving open rates and click-through rates. Would have more expertise with the Client Relationship Management / Email Service Provider (CRM/ESP) software provider.

Social Media Manager: Includes community engagement (i.e. responding, commenting, tagging, retweeting, etc.)

Print Marketing Manager: Includes understanding print and mail house production needs and scheduling.

Event or Conference Marketing Manager: includes both presentations and booth/exhibition activities

PR Manager: includes cultivating relationships with reporters and pitching stories

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